Wednesday, April 2, 2014

Business plan Fundamentals-Part 1

Online or offline, if you want to start a business you need a business plan. Writing a business plan helps to make an equity investment, but also helps to set clear goals. The business plan is a living document, so you can first create a framework and develop it later as your business grows.

Executive Summary:

This is the most important part of your business plan. If you are looking for investors, be sure to write this section. The executive summary explains the company, products and services, and is it likely that you offer is unique. Notes: The executive summary creates the first impression for you and your business. It is a small model of a business plan, without preface, introduction.

Do not write an executive summary that is too long. Keep it to a maximum of 3 pages. Focus on the opportunities and benefits and uses facts to explain your business concept. Do not forget to include the details of the investment center: the amount of money you need, what you have to offer back to the investor.

This is what you need to show the executive summary: a clear concept and business plan for success, a team of some of the relevant market, which is a significant advantage, a summary of the financial projections are realistic and a great opportunity for investors.

Mission and Vision Statements:

It is part of your business plan to use both online and offline, so better be careful to write.

Mission and vision statement sets the tone for your business. With customers, potential business partners and investors learn from the statement what you mean for the company and what is to be achieved. Use strong words and meaningful.

Making a difference:

Vision defining your dreams, goals achieved to date: perfect. Do not pretend! If you do not believe, do not write!

The task of determining what you want to achieve: a challenge but achievable. Do not tell the truth and not just be something you are not!

Company Description:

It is part of your plan that outlines the information and concepts for your business. Explain who you are and whatever you are doing, where and when the company, which includes the story of the company, present situation and future goals generated. Use lines to the description of the company as well, in the category "About Us". Request your online and offline customers. They are not common and would like to know about your company.

Products and Services:

Now you have the opportunity to clearly describe your products and services while identifying their key features and benefits.

Explaining the product may be useful to include images that will help better understand the audience size, shape, color, etc. Be sure to include the specifics of the technology, patent protection and cost.

This service is not so easy to explain. Try to highlight the key benefits they provide and why your service is unique. The benefits are more important than features, so focus on them.

It is a common aspect of the company and included in the business plan will also help determine the type of public information will be included in your website. But it also must include a business plan some "internal" aspects: industry analysis, market analysis and target markets, marketing and sales, competitive analysis and more.

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